Using Sports to Promote Your Collision Repair Business

May 28, 2012

Keeping your work flow at its highest numbers is no accident any more in the collision industry.  There are several things that come together to make this happen.  Are you as the owner or manager involved in the community or do you just want to work from 9 to 5? I have often said that it’s always a good idea to sponsor a local youth sports team, but show up to one of their games and introduce yourself to the team will make a world of difference.  It’s easy to write a check but you actually being there is what will seperate you from the pack. Not only can you sponsor a team at the local level, but using a professional athlete is another way to promote your business. When developing a professional relationship with a popular athlete, your business can gain consumers from their fan-base. An example of this is what Carl’s Collision Center did with Milan Lucic of the Boston Bruins.


Collision Quests new system: From Paint and Materials management to Social Media All in one place!

January 15, 2012

Collision Quest is in the final stages of developing a new body shop management system that uses advanced technology to bring all needs of a repair shop to the forefront We will use electronic communication between the consumer, estimating team, repair technicians and the insurance companies to a whole new level. More to come soon…..

Collision Quest Endorses Malcom’s Automotive Plastic Repair Kits

August 25, 2011

Collision Quest Endorses Malcom’s Automotive Plastic Repair Kits

Unique structural backing material revolutionizes plastic bumper repair

 While many have tried, one company, Malcom, working with technicians at Carl’s Collision Center in Fall River, Massachusetts, have developed an automotive plastic repair kit that uses a new and unique method, along with a proprietary backing reinforcement material, that will revolutionize the plastic bumper repair process.


“There is no doubt in my mind that there is no product on the market today that is quite like the HGK110 and PWK16 Automotive Plastic Repair Kits developed by Malcom and Carl’s Collision Center,” said Don McHenry of Malcom.  “The proprietary backing reinforcement will clearly set this product apart from the competition, not only today, but for years to come.”


“Prior to the development of these kits, like many repairers, we were mostly ordering new, used, or refurbished bumpers, especially when a tab was severly damaged or broken off completely, when repairing damaged bumpers,” said Carl Garcia of Carl’s Collision.  “Now we are repairing more bumpers than ever before and that helps our bottom line, our insurance partners bottom line, and our customers bottom line.”

 While the “kits” do have multiple uses for automotive plastic repair it is the bumper repair capability that has caused the most excitement!  By using the proprietary backing reinforcement, best described as a unique flexible steel mesh that can be cut into any size or shape, technicians, using the heat gun and plastic welding rod materials can actually recreate a bumper tab that is as strong or stronger than the original.  Additionally, you can use the process mentioned above along with a specially designed roller to merge the material together can seal any hole, split, or crack and create a patch stronger than the original, which can be filled, sanded and painted.  Replacing damaged bumpers may well become a thing of the past.  Rather than buying refurbished bumpers collision repair shops can refurbish bumpers themselves, while lowering cost, but increasing profit.


“Collision Quest was formed in part to help collision repairers, and other industry stakeholders, identify some of the products and processes that will take our industry beyond lean and beyond green,” said Collision Quest spokesman Stephen Regan.  “Working with Carl’s Collision Malcom has created just the type of product that will result in faster, better, and more cost effective repairs when it comes to plastic bumpers and Collision Quest is happy to endorse this product.”


While the two kits are strikingly similar there are some minor differences that repairers need to be aware of.  The HGK110 Kit offers a 1400W heat gun with a temperature range of 180° F to 1020° F and is well suited for the occasional user.  The PWK16 Kit includes a more rugged heat gun for continuous use.  It is a 1600W heat gun with a temperature range of 68° F to 1300° F.  Therefore, when choosing between the two a shop should consider the volume of plastic bumper repairs along with other automotive plastic repairs they perform.


As stated earlier with the variety of different plastic welding rod materials included in the kit, there are several additional uses for both kits.  They can accelerate the drying process of paint, varnish and filler with the heat gun, perform soldering and sleeve shrinking when repairing cable harnesses, loosen frozen nuts and bolts with heat, and assist with vehicle wrapping and paint stripping.


If you would like more information about the Economical HGK110 and or the more powerful and rugged PWK16 Automotive Plastic Repair Kits please contact:


Don McHenry


590 Fish Road

Tiverton, RI 02878

888 807 4030 ext. 103 


Malcom is a Master Distributor and Authorized Service Center for Leister Technologies and Leister Tools. Based in Massachusetts with a warehouse, sales and service center in Tiverton, Rhode Island, Malcom offers repair service on all Leister products, including Leister plastic welding tools and parts. hot air tools, Leister heat guns, Leister blowers, Leister Hot air Blowers.


Collision Quest was formed in 2010 to bridge the gap and create synergy between all stakeholders in the automobile repair industry; i.e. collision repair shops, consumers, insurance companies, suppliers and manufacturers.  Collision Quest will achieve this by forming partnerships with “Best in Class” individuals and businesses who are prepared for tomorrow’s collision repair and specialty paint market. For more information visit

To view a short video of this click here.


Changing Bumper Repairs

April 12, 2011

Changing bumper repairs is only part of what CollisionQuest does. 

Check this out; This is really a cool new tool.

Going Beyond Lean

March 22, 2011

Best product + Best price = Shop profits

“Going lean” has been all the rage among collision repair consultants

over the past decade. Lean production in a body shop is aimed

at eliminating waste and disorganization in the repair process.

Going lean focuses on reducing cycle time to make a body shop

more productive, efficient and (hopefully) profitable. In addition to

squeezing out higher profits, the benefits of lean production can

be improved quality, enhanced customer service, and improved

employee satisfaction.

But what if lean is not enough? Are there additional profits to be

found in your shop? What is the next step beyond lean? Once you’ve

trimmed all the fat from your shop’s production process in order to

save time and reduce waste, the next step is to start reducing direct

costs. The hard part is to do so without jeopardizing quality and

customer service.

One of the biggest area of potential savings will be found in the

products and equipment you use. We all know that there is a wide

range of prices for essentials such as paint & materials, spray

booths, lifts, spray guns, frame machines, welding units and other

items you use every day. There is also a wide range in quality, which

is where the danger comes in.

Price vs. Value

Have you ever been enticed to switch suppliers on a particular

product with the promise of saving time and money, only to find that

you saved neither? Ever regretted buying a low-cost alternative

when it failed to perform? How can you judge

in advance whether or not a product or piece of

equipment will live up to expectations?

The optimal situation is to get the best product at the

best value. Notice that I did not write “best price.”

Value is a combination of price and performance. You

may spend top dollar for a piece of equipment only to

find that it does not work any better than a lower cost

alternative. Similarly, you might try to save money by

buying the lowest cost materials but discover that the

cheap paint does not cover like a better product, or that

the energy costs on that bargain spray booth eat up all

your savings.

Buying strictly on low price is a sure way to be

disappointed, or worse. So is buying on reputation

alone. You need to do your homework on every single

item in your shop to make sure it is delivering the

maximum value. Research all purchases, even those

that may seem trivial. For example, a roll of masking

tape is a low cost item. But if each roll you buy of an

cheaper tape gives you 10% less tape, your technicians

are going to become frustrated and you are going to

need to buy more rolls over the course of the year.

Do Your Homework Before Buying

Don’t go just by a company’s sales literature or a

magazine ad, or even the promises of a sales person.

Do your own research by talking to other shop owners

who are using the products or equipment you are

considering. If you belong to a shop network get

feedback from other members. If possible, run a trial of

new paint or materials before committing. Do the same

with larger equipment purchases by asking to see the

spray booth, lift or frame machine in action.

If you do decide to purchase new equipment don’t be

sold on bells & whistles you don’t need. Determine your

specific uses in advance and buy only what you need to

meet them. Try to package related equipment, such as

spray booths with compressors, for reduced pricing on

each piece.

Be smarter about how you buy the materials and

equipment you use in your shop and you’ll soon realize

that steady profits don’t come from always taking the

least expensive alternative. It is the long term value of

your purchases that adds up to a stronger bottom line.

Collision Quest starts consumer awareness video campaign

October 28, 2010

In an effort to create consumer awareness as to why people choose the repair shops they do, CollisionQuest has started a consumer awareness campaign.   Many people put little thought into where they get their car fixed, even though in many cases this is their 1st to 2nd largest investment. There should be several aspects factored in to which repair shop you choose.

For those of you that prefer to watch on YouTube here is the link:

While CollisionQuest has focused its consulting work on all aspects of the collision industry. This campaign is focused more on the consumer.  CollisionQuest will continue to work with companies in the collision industry both nationally and internationally to bring synergy to the forefront.  This will be accomplished  by our development of an in-depth process and a universal language within the companies we work with.  Using a common goal and message CollisionQuest has had great success, which we are now applying to our consumer awareness campaign.

What should a consumer know after an accident, before they pick an auto body shop?

October 20, 2010
What you need to know!

Your car has just been in an accident.  No one has been hurt, because the car did what  it was built to do in an accident, the energy from the collision was deflected around the occupants.  The engineers that built this into the vehicle did their jobs correctly.  Now, the vehicle needs to be repaired, so that if there is another accident, it will react the same way it did in the first accident.  Now the way it looks after it is fixed is important, (look at: Chip On A Hood- ) but looks aren’t always everything.  What should a consumer really know before they pick an auto body shop? What should they look for in picking their repair shop? Who should they listen to, when they decide where to get their car fixed?  

CollisionQuest starts consumer awareness radio campaign today…

October 15, 2010

Complete Collision Teaser 9-23-10   

CollisionQuest starts consumer awareness radio campaign today…  This will be a four stage ad, starting off with 15 second teaser.  We look forward to your comments and ideas.

Collision Repair: Scratch to Primer

October 3, 2010

The Collision Repair Industry, is heading to a new level.  With customer expectations to a whole new level.  Have you ever thought of what it takes to make a scratch disappear.  The first major step is getting it ready for paint.  What goes into this and what are the steps?

What should a consumer look for when picking a collision repair shop?

October 3, 2010

What should a consumer look for when picking a collision repair shop? After an accident, you don’t know where to turn.  Everyone has an opinion on where to take your car.  Who should you trust?  What should you expect from the repair shop?